Skilled Nursing Facility Market Study
A carefully researched Assisted Living Market Study can be an important tool for managers of skilled nursing facilities interested in expanding their community offering or simply ensuring their current facility offering is in line with market needs.
An Assisted Living Market Study works to analyze your facility’s current competition and current market demand for additional services, such as independent living, assisted living, or dementia care. If you have an established SNF, commissioning an assisted living market study can be a powerful way to check in on current trends and stay abreast of the newer competition in your area.
In the study, we review the demographics of your target audience and your service area’s current competitors. Our comprehensive Assisted Living Market Study will visit each competitor to determine their strengths and weaknesses. We also include a demographic segmentation analysis that includes age, income, and amenity needs.
Our Assisted Living Market Study will share with your skilled nursing facility recommendations, upgrades, and competitor information; additionally, we will examine the potential for adding rehabilitation services to the mix. Assisted Living Communities who cater to current and future Medicare recipients will inevitably find it compelling to offer a continuum of healthcare services for their residents to participate in this program and avoid exclusion from these referral circles.